You are your company
After placing my usual order at my favorite coffee shop last week, I casually mentioned to the barista that I’d been having trouble with the new mints container. The lid kept popping open and the mints...
View ArticleSt. Kate’s Panel Discussion Q&A
Last month I had the honor of speaking on a panel at St. Catherine University in St. Paul, Minn. The discussion was focused on marketing and social media. I had a great time sharing my experiences to...
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Rebranding an organization
A little more than a year ago, I changed positions within my organization – moving from managing the marketing and communications at one of our hospitals to a marketing position in the system office. I...
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Rebranding a Major Healthcare System
I’m honored to present at the Minnesota Health Strategy and Communications Network (MHSCN) spring conference next month. I’ll be discussing the rebranding of Allina Health – a major endeavor I’ve been...
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8 ways to use your network to attract great job candidates
I recently hired two new employees to my team. My colleagues in recruitment and fellow managers were surprised by how many great candidates applied for the position. We had a higher number than usual...
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